The Rise of Non-Alcoholic Beer: A Guide to the Best Non-Alcoholic Brews in 2025
The Rise of Non-Alcoholic Beer: A Guide to the Best Non-Alcoholic Brews in 2025
Back in 2023 we covered the rise of Non-Alcoholic beers (The Rise of Non-Alcoholic Beer: A Guide to the Best Non Alcoholic Brews) and in the time since then, the non-alcoholic craft beer (and beer and other drinks as well) market has only boomed. So I felt like it was time to expand the original article and show how the trends have changed (or mostly in this case just exploded) and just how popular this market has become.
Non-alcoholic beer has continued its meteoric rise, with the market expected to expand by 4% volume CAGR through 2028. This growth is driven by increasing health consciousness, changing social norms, and significant improvements in taste and variety. Let’s explore the latest trends and top picks for non-alcoholic beers in 2025.
A non-alcoholic soda that Amy got while we were at Forbes Trail Brewing Company
Market Trends
Expanding Availability
Non-alcoholic beer is becoming increasingly accessible. In the UK, 86% of pubs now offer a no-or-low beer option, with draught options expected to grow significantly. Major airlines have also started carrying NA beer, expanding its reach to new consumers.
Non Alcoholic Beer Growth in the Market (graph courtesy of The Business Research Company)
The trend of expanding availability is particularly evident in the airline industry, with multiple carriers introducing non-alcoholic beer options. JetBlue became the first major U.S. airline to offer non-alcoholic beer on domestic flights, partnering with Athletic Brewing to serve their Upside Dawn Golden ale. Similarly, Alaska Airlines has introduced Best Day Brewing’s Kölsch as a complimentary option in premium classes. The growth extends beyond airlines and pubs, with retail sales showing significant momentum. According to recent data, dollar sales for non-alcoholic beer increased by 29.2%, reaching nearly $368.7 million, while case sales were up 20.3%. This expansion is driven by increasing consumer demand for healthier beverage alternatives and more inclusive drinking options, signaling a broader cultural shift towards non-alcoholic alternatives.
Non Alcoholic Projections (graph courtesy of 360iReport)
Technological Advancements
Brewing technology has made significant strides, addressing previous issues with bland or off-flavors. Innovations in yeast strains, vacuum distillation, and membrane filtration have allowed brewers to create non-alcoholic beers that closely mimic their alcoholic counterparts.
Mainstream Acceptance
Amy enjoying a non-alcoholic Saison while I got the flight at RAR
Non-alcoholic beer is no longer viewed as a niche product. Large breweries and craft players alike are expanding their non-alcoholic offerings, with some even creating zero-proof versions of their flagship beers. Social acceptance has grown, with surveys indicating that consumers increasingly view non-alcoholic beer as “cool” or “respectable”.
Top Non-Alcoholic Beer Brands to Try in 2025
- Go Brewing’s New School Sour
- Sober Carpenter’s IPA lineup
- Athletic Brewing Run Wild IPA
- Heineken 0.0
- Leffe 0.0 (AB InBev)
- Coors Edge (Molson Coors)
- Guinness 0.0
- Brooklyn Special Effects
- Clausthaler Classic
- Erdinger Alkoholfrei
(See our beer review: Athletic Brewing Run Wild IPA)
If you would like to see Let Us Drink Beer’s List of Top 2021 Non-Alcoholic Beers, you can go here:
Craft Breweries Embracing Non-Alcoholic Beer
Craft breweries have finally embraced the non-alcoholic trend, leveraging new brewing and de-alcoholizing technologies to create flavorful options. This shift has expanded the variety and quality of non-alcoholic craft beers available to consumers.
Health and Wellness Focus
The non-alcoholic beer market is benefiting from the growing focus on fitness and wellness. These beers offer a way for health-conscious individuals to enjoy the taste of beer without the negative effects of alcohol. Many brands are also developing lower-calorie and “better-for-you” options to cater to this demographic.
Sustainability in Non-Alcoholic Brewing
Sustainability has become a crucial aspect of the beer industry, including non-alcoholic options. Consumers increasingly favor brands that demonstrate responsible brewing practices, such as using solar power, adopting local sourcing, or implementing “farm-to-glass” ingredient strategies.
The Future of Non-Alcoholic Beer
As we move through 2025, the non-alcoholic beer market is poised for continued growth and innovation. With improving taste profiles, expanding distribution, and changing consumer preferences, non-alcoholic beer is cementing its place as a mainstream beverage option. Whether you’re participating in Dry January, looking for healthier alternatives, or simply enjoy the taste without the alcohol, there’s never been a better time to explore the world of non-alcoholic beer.
Non-alcoholic beer is a great option for those who are looking to cut back on their alcohol consumption or simply want to try something new. With a wide variety of flavors and brands available, there’s a non-alcoholic beer out there for everyone. Consider trying one of our top picks to experience the flavor and refreshment of beer without the alcohol. Cheers to healthier drinking habits!
See our previous article written in 2023 – The Rise of Non-Alcoholic Beer: A Guide to the Best Non Alcoholic Brews (2023).
Take a look at non-alcoholic beers and craft sodas from Amy’s perspective from her nearly year long hiatus from drinking (due to being pregnant with Scarlet) here: I’ve Missed Drinking (A Look at Non Alcoholic Beers).
You can also read back on Let Us Drink Beer‘s guest post where he details The Best Non-Alcoholic Beers of 2021 by going here: Best Non-Alcoholic Beers of 2021.
More Articles on Non-Alcoholic Beverages
- The Rise of Non-Alcoholic Beer: A Guide to the Best Non Alcoholic Brews
- Best Non-Alcoholic Beers of 2021
- Surly Releasing Outlook Good Hoppy Non-Alcoholic
- Sierra Nevada’s Trail Pass Non-Alcoholic Beer
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