(We were reached out by Lotus Beverage Alliance and Don Marcil, for them to be able to write this article for the blog – The Beer Thrillers. Everything written here is by them, and pictures involved are their own. They have written this article on their own, the opinions and words expressed here are theirs; The Beer Thrillers just edited and formatted the article.)

Eleven Reasons Why Every Craft Brewer Must Diversify Their Product Line

Craft beer sales and the number of independently-owned breweries entering the market have continued to grow steady over the past decade. According to The Brewers Association, the number of active craft breweries in the U.S. increased from 9,119 in June 2022 to 9,336 in June
2023, with the total number of independent craft breweries rising from 9,242 to 9,456.

A generation of steadfast beer drinkers fueled growth for years, but many are now moving on to spirits, wine, non-alcoholic or other beverages, their preferences evolving to match their budget, lifestyle and health. Taking their place, the next generation of consumers doesn’t have loyalty to one brand or style and demands a more diversified breed of brews. These days, they are finding new and crossover categories of beverage to satisfy their tastes. As a result, the landscape of the craft beer industry has become complicated and more difficult to navigate. We can see this in the acquisition and divesting activity of the larger beverage manufacturers, who are trying to stay ahead of trends and realizing that, although beer is still king, the big picture is one of diversified beverage companies.

Breweries must adapt and provide variety to customers  and seize opportunities to thrive in this
highly competitive and evolving industry. The increase in competition is a common issue for both new and existing businesses  as any industry evolves and matures. With craft brewing, staying at the head of the pack is key.. So, how can craft brewers differentiate themselves and compete? One way is to diversify your line of craft beverages or  as I like to describe it, embracing cross beverage opportunities. This can be tricky from a licensing perspective, depending on your state, but when properly done many small craft brewers have thrived in realms other than just beer. Diversification in the beverage industry isn’t a new concept but is becoming more and more noticeable, with the lines between beverage sections blurring the addition of Cold Brew, Kombucha, Wine, Seltzer and/or Spirits can augment your business positively.. A recent large-scale example is Boston Beer Co., makers of Samuel Adams. The beer manufacturer has been diversifying into hard seltzer and spirits, as demonstrated by its 2019 merger with Dogfish Head (the Delaware brewery has a distillery) and a partnership with Beam Suntory to develop new Ready-to-Drink (RTD) cocktails and spirits, a segment projected to grow substantially.

Why should craft brewers consider diversifying their products? Here are eleven key reasons:

1. Market Demand

Consumer preferences are fickle, especially with younger beer drinkers. The Boomer and Gen X beer drinkers were easy targets. They tend to stick to one brand or style of beer and generally were not looking to explore outside of their favorites. However, Millennials and Gen Z drinkers are loyal to no one. Their tastes and preferences can change rapidly leaving room for brewers to capture new audiences. Diversifying products allows you to adapt to evolving tastes and trends. By offering a variety of beer styles, flavors, and experiences, you can attract a broader range of customers and stay relevant in the competitive craft beer market. With proper licensing, using other beverage segments to create hybrid beverages can be beneficial and exciting to your customers. Millennials and Gen Z talk to – what appeals to friends will get shared with others.

2. Risk Mitigation

Relying solely on one or a few flagship products can be risky. If a brewer’s primary product loses popularity or faces production issues, it can significantly impact the business. Diversification helps spread this risk and increase the chances of finding an untapped segment of your customer base.

3. Seasonality

Different beer styles are more popular during different seasons. For example, lighter, refreshing beers might sell better in the summer, while darker, heavier options are favored in the winter. Embracing seasonal styles and release schedules allows for another product category that can easily be added without too much R&D. Diversifying allows brewers to cater to seasonal preferences and even give a new brew a try. Consumers are expecting limited
runs during various seasons, but if a new batch is really popular, a brewer might consider adding it to the permanent offerings.

4. Customer Loyalty

By offering a variety of products, craft brewers can build stronger relationships with customers. A diverse product range encourages repeat business, as customers are more likely to return to try new offerings. And as I noted above, consumers talk. So if you have a loyal customer, they are sure to tell their friends and family who might also turn into loyal customers.

5. Competitive Advantage

Diversifying can set a brewer apart from competitors who limit their selections. Unique and innovative brews can attract attention and draw customers seeking novel experiences. Beer releases are a great platform to make a new impression on existing customers as well as new customers.

6. Tap Into New Markets

Different beer styles may appeal to different demographics. By diversifying, brewers can tap into new markets and attract a broader customer base, including those who may not typically drink beer. Some brewers will set up booths at different festivals and events to test their offerings among different groups of customers. This is a fun way to get
involved in different communities and gain the attention of varying markets.

7. Collaborations and Partnerships

Diversification can lead to collaborations with other breweries or businesses, which can be beneficial for cross-promotion and expanding reach. Perhaps one of the businesses brings a skill set and the whole experience can contribute to learning new styles and techniques. For example, a particular  festival or event might sell your latest brew and customers from out of town try it. They take it back to their friends and family and spread the word in a new community. You have now solidified a new collaboration and expanded your customer base.

8. Brand Building

A diverse product line can help build a brand’s reputation for quality and creativity. You can really elevate your brand from being known for one style into a trend-leader by adding various tastes and brews to your lineup. Consumers often associate innovation and experimentation with craft breweries and diversifying is the perfect way to experiment and impress current followers while adding new ones.

9. Sustainability

Using different ingredients and production methods can be more sustainable in the long run. An example would be utilizing new grains that utilize less water to grow or partnering to make dog treats out of spent grains. Another example is if a brewer diversifies by making fruited sour beers, they can partner with farms to use excess or imperfect fruits that might otherwise go to waste. Brewers can always strive to reduce the amount of water they use; brewers used to consistently have a 10:1 water ratio but it’s not unheard of to have a 4:1 ratio in some breweries. There are a large number of opportunities to be explored.

10. Experimentation and Growth

Brewers need freedom to try new things. Diversification can be a source of creative and professional growth for brewers. Experimenting with new styles and techniques can keep the brewing team engaged and excited about their work. You never know what you might come up with – sometimes the best new brews are produced when you least expect it.

11. Revenue Growth

Ultimately, offering a wider range of products can lead to increased sales and revenue, which is essential for the sustainability and growth of any business. With a saturated market, the need to stand out and appeal to a wide variety of customers is key to keeping steady revenue. When executed well, new products and new markets translate into new revenue streams.

Adding a New Beverage Line

The good news is that adding a new beverage line to your production facility doesn’t have to break the bank. For most brewers, it’s a matter of repurposing the equipment you probably already have. Keep in mind that any additional equipment you’ll need will depend on the specific types of beverages you want to produce (e.g., ready-to-drink cocktails, seltzers, or wine) and the scale of your existing operation.  Here are a few considerations on equipment you might need to expand your craft beer offerings:

• Fermentation Vessels: To brew different styles of beer simultaneously, you’ll need more
  fermentation vessels. The size and number of these vessels depend on your production
  volume. Consider fermenters of various sizes to accommodate different batch sizes.
• Different Types of Grain and Hops: To brew a variety of beer styles, you may need
  specialty or unique types of grains (e.g., barley, wheat, rye from a particular region, or
  malting method) and hops (e.g southern hemisphere, seasonal wet hops, or hard to
  source experimental offerings), having connections to source them is key 
• Specialty Ingredients: If you plan to brew specialty or experimental beers, you may need
  additional ingredients like fruit purees, spices, herbs, or oak barrels for aging.
• Yeast Strains: Different beer styles often require specific yeast strains to achieve the
  desired flavor profiles. You may need a selection of yeast strains, including ale, lager,
  and specialty strains.
• Temperature Control: Depending on your brewing style, you might need additional
  temperature control equipment, such as fermentation chamber space or glycol cooling
  systems.
• Packaging Equipment: If you’re expanding your offerings, you may need additional
  bottling, canning, or kegging equipment to package your diverse beer styles efficiently.
• Quality Control Tools: To ensure consistency and quality across your beer styles,
  consider investing in laboratory equipment or utilize a lab for testing.
• Regulatory Compliance: Expanding your beer line might entail compliance with
  additional regulations and permits, so be prepared for potential legal and paperwork
  requirements.

Conducting a thorough business and financial analysis before expanding your craft beer line is essential. Calculate the costs of acquiring new equipment, ingredients, and personnel and compare them to your expected revenue from the diversified beer line. This will help you determine the feasibility and profitability of the program.

Keep in mind that the specific equipment and resources you need will vary based on your business’s unique goals and circumstances, so it’s advisable to consult with industry experts or experienced brewers for personalized guidance.

Diversify, But Retain Quality

It’s essential for craft brewers to balance diversification with maintaining quality and consistency.
While diversification can be beneficial, it should not come at the expense of the core quality and identity that customers associate with the brand. Brewers should also consider investing in market research and customer feedback when deciding which products to diversify into to ensure they align with their target audience’s preferences and expectations.

About the Author: Don Marcil

Don Marcil is a brewery systems consultant at Stout Tanks, a Lotus Beverage Alliance company. Don left his life as a graphic artist to pursue his dream of brewing beer. He enrolled in the American Brewers Guild in 2009, during which he did a five-week apprenticeship in Portland, Oregon, at Hopworks Urban Brewery, where he worked through 2018 as an active Production Brewer, Safety Manager, and Head of Cellar Operations. At Stout Tanks, Don helps brewers of all sizes acquire the equipment and engineering to take their beverage production to the next level.

(We were reached out by Lotus Beverage Alliance and Don Marcil, for them to be able to write this article for the blog – The Beer Thrillers. Everything written here is by them, and pictures involved are their own. They have written this article on their own, the opinions and words expressed here are theirs; The Beer Thrillers just edited and formatted the article.)

(We were reached out to via a third party for this article to be featured on our site, this is a paid content and paid guest post. If you would like more information on getting your own article published on the site, visit our WRITE FOR US page.)

Thank You For Reading

If you like this article, please check out our other many articles, including news, beer reviews, travelogues, maps, and much much more. We greatly appreciate everyone visiting the site!

Cheers.

Thanks again for reading everyone. Take some time to check out the site, we greatly appreciate it. We have affiliates and sponsors with Pretzels.com and Beer Drop.com, which can save you money on their products if you are interested. Check out our articles on them. Make sure to check out our beer reviews, brewery reviews, Amy’s weekly column, book reviews, hike reviews, and so much more.

As always, thank you everyone for reading! Leave your likes, comments, suggestions, questions, etc, in the comments section. Or use the Feedback – Contact Us – page, and we’ll get right back to you! You can also reach out to us at our direct e-mail address: thebeerthrillers@gmail.com

Thank you for visiting our blog. Please make sure to follow, bookmark, subscribe, and make sure to comment and leave feedback and like the blog posts you read. It will help us to better tailor the blog to you, the readers, likes and make this a better blog for everyone.

We are working on a massive project here at The Beer Thrillers. We are creating a map of all of the breweries across the United States. State by state we are adding maps of all of the different states with every brewery in each state. (We will eventually get to the US Territories, as well as the Canadian Provinces, and possibly more countries; as well as doing some fun maps like a map of all the breweries we’ve been to, and other fun maps.) You can find the brewery maps here:

• MAPS OF BREWERIES

We are also working on a project of creating printable and downloadable PDFs and resources to be able to check and keep track of all of the breweries you’ve been to. So stay tuned for that project once we are finished with the Brewery Maps of the US States.

You can check out our different directories here: Beer Reviews, Hike Reviews, Book Reviews, Brewery News, Brewery Openings, Brewer Interviews, and Travelogues.

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The Beer Thrillers are a blog that prides itself on writing beer reviews, brewery reviews, travelogues, news (especially local to the Central PA brewery scene), as well as covering other topics of our interests – such as hiking, literature and books, board games, and video games which we sometimes stream with our friends over at Knights of Nostalgia. We are currently listed as #7 on FeedSpot’s “Top 100 Beer Blogs” and #8 on FeedSpot’s “Top 40 Pennsylvania Blogs”. (As of January 2023.) Thank you for reading our site today, please subscribe, follow, and bookmark. Please reach out to us if you are interested in working together. If you would like to donate to the blog you can here: Donate to The Beer Thrillers. Thank you!

You can also check out our partnership and affiliation with Pretzels.com, where ordering pretzels and using our affiliate code – AFFILIATE CODE IS THEBEERTHRILLERS20 – will help you get wonderful pretzels and help us maintain and keep this blog running. Thank you!

If you would like to reach out to us for product reviews, beer reviews, press release writing, and other media – please contact us at thebeerthrillers@gmail.com. Thank you.

If you would like to help keep the blog running soundly and smoothly, you may donate to us to help us keep the costs of the blog to a minimum. We greatly appreciate it. Thank you. (Clicking this link will take you to the page to make a donation. Thank you very much for helping us stay afloat!)

(Thank you for reading. The opinions, thoughts, and expressions of each article posted on The Beer Thrillers represents the author of the content and only themselves. It does not express the opinions, beliefs, or ideas held by The Beer Thrillers or any company in which the author themselves work for. Each piece of written content is written by the creator(s) listed in the authorial section on each article unless otherwise noted. Their opinions, comments, and words on screen do not represent any company in which they work for and / or are affiliated with or any non – profits that they contribute to. Thank you.)

6 Best Beer Apps For Your Smartphone

One of the oldest beverages in the world, probably 13,000 years old, if not older, beer is still one of the most popular ones in this day and age. Many people had their first beers in college or experienced it at local breweries, and from there, their interest in beer grew.

Believe it or not, there are beer apps for your smartphones as well. This is where you can nourish your thirst for beer or even learn more about it in depth. In this article, we have listed 6 best beer apps for your smartphones!

Keep in mind, that most of these apps will only work if you’re residing in the US. They are available for free download on both Android and Apple phones, though some of these apps may require in-app purchases. You’ll get to know more when you navigate through these apps on your smartphone.

Before we go ahead, make sure you have an internet connection to stay connected to these beer apps. On that account, Xfinity offers good internet speeds at affordable rates and 24/7 support at the Xfinity customer service number. This will ensure that you keep using these beer apps.

6 of the Best Beer Apps

Check out these 6 best beer apps to download for your smartphone:

DigitalPour – Find Beer Near You

Are you familiar with seeing DigitalPour menus at your favorite bars, breweries, or growler shops? Now, you can check that from your smartphone!

Download the DigitalPour app and find out what the local DigitalPour-affiliated bar has on the menu. You can check out what’s on tap, what bottles and cans are available at the moment, and how much of a keg is priced.

You can even mark your favorite beverages across any of the DigitalPour locations by typing into the app search bar. This will help you to keep track of them.

Also through this app, you can check ABV percentages, bitterness rankings, and the keg type that is being served at the nearby local brewery!

Untappd – Local Breweries Near You

This is one of the best and most versatile beer apps you can download on your smartphone. If you are curious about trying new beers, then this is the one for you.

You can earn badges for trying out different kinds of beers. Through Untappd, you can locate breweries near you, and different venues that you can attend with your friends. If you are a frequent traveler, you can definitely use this app to try different beer products.

What’s also fun about this app is that you can create a list of your favorite beers, and get alerts from Untappd when it is available in the local venues. Untapped is free to download, and very easy to use once you get used to the layout.

BJCP Styles – Promoting Beer Literacy

BJCP stands for Beer Judge Certification Program. If you ever want to look up a beer-Wikipedia, BJCP Styles has all the information you need.

It consists of all information on styles, rules, methods of making it, certifications, flavors, and not to forget, strengths of all types of beers This app can be used by a beer judge, home brewer, or simply a beer enthusiast!

Even those who are studying for their BJCP certification can take advantage of this useful app. The BJCP Styles app comes in handy every time because you can quickly look up the style description in this app.

Tavour – Online Home Delivery

This app is like a food delivery app, except it’s for beers.

You can order beers right from the app for local or out-of-state delivery in the US. All you need to do is choose the beer that you want from a wide variety of options, select the number of beers you want, and have them delivered to your doorstep!

Do keep in mind that Tavour is dedicated to craft beer, and if that’s not what you’re looking for, then this isn’t the right app for you. However, you will definitely find some good craft beers on this app that you won’t find in other places.

Download the Tavour app for free, if craft beer is what you’re looking for.

iBeer – Beer Stimulator App

This app is all fun and games. It changes your smartphone into a drinking beer stimulator. That way, you can pretend to drink a beer from your phone. The stimulation in this app looks realistic, and to add to it, it has a naturally-looking bubble effect.

How it works is that you need to hold it sideways and tilt it up slowly, as if you’re tilting a glass to drink. As you keep drinking, the quantity of the beer being shown in your phone will lessen, and eventually empty out.

iBeer is the app to download when you’re having fun with a group of friends.

Brewee – Navigator App

Brewee is a navigator app, much like Google Maps, except that it helps to locate breweries near you!

Microbreweries grow like crazy, which is why you’re sure to find multiple and the best breweries near you. This app contains the largest database of breweries and can also help you connect with a community of other beer enthusiasts who share the same love for beer as you do.

You no longer have to be frustrated with irrelevant searches of the best beer places near you. Brewee will narrow them down for you by giving you relevant recommendations.

If you are looking for new breweries to enjoy with your friends, you can easily look up on Brewee!

Final Thoughts

The above-mentioned apps allow you to enjoy craft beer right from your smartphone, whether you’re looking it up, ordering one for yourself, or getting more information about the different types of beer. It’s amazing that with just a smartphone and the internet, the digital world is letting you have access to all the information you need about beers!

With so many different apps, there’s a whole world of beers to explore right from your smartphone!

• Annalise Smith

Paid Blog Article

(This was a paid for blog article. I was reached out to by Annalise Smith and asked to have this article posted on the site. I reviewed the content, and okayed the content, and posted in exchange for a monetary value. I have (and still do) personally used some of these apps and are able to give my full thoughts elsewhere if need be. This article was written by Annalise Smith and sent to me. I only edited it to have it fit onto the website.)

-B. Kline

Thank You For Reading

If you like this article, please check out our other many articles, including news, beer reviews, travelogues, maps, and much much more. We greatly appreciate everyone visiting the site!

Cheers.

Thanks again for reading everyone. Take some time to check out the site, we greatly appreciate it. We have affiliates and sponsors with Pretzels.com and Beer Drop.com, which can save you money on their products if you are interested. Check out our articles on them. Make sure to check out our beer reviews, brewery reviews, Amy’s weekly column, book reviews, hike reviews, and so much more.

As always, thank you everyone for reading! Leave your likes, comments, suggestions, questions, etc, in the comments section. Or use the Feedback – Contact Us – page, and we’ll get right back to you! You can also reach out to us at our direct e-mail address: thebeerthrillers@gmail.com

Thank you for visiting our blog. Please make sure to follow, bookmark, subscribe, and make sure to comment and leave feedback and like the blog posts you read. It will help us to better tailor the blog to you, the readers, likes and make this a better blog for everyone.

We are working on a massive project here at The Beer Thrillers. We are creating a map of all of the breweries across the United States. State by state we are adding maps of all of the different states with every brewery in each state. (We will eventually get to the US Territories, as well as the Canadian Provinces, and possibly more countries; as well as doing some fun maps like a map of all the breweries we’ve been to, and other fun maps.) You can find the brewery maps here:

• MAPS OF BREWERIES

We are also working on a project of creating printable and downloadable PDFs and resources to be able to check and keep track of all of the breweries you’ve been to. So stay tuned for that project once we are finished with the Brewery Maps of the US States.

You can check out our different directories here: Beer Reviews, Hike Reviews, Book Reviews, Brewery News, Brewery Openings, Brewer Interviews, and Travelogues.

Please be sure to follow us on our social media accounts – Facebook, Facebook Group, Twitter, Instagram, YouTube, and Influence. As well as our brand new Tumblr page. Please be sure to also follow, like, subscribe to the blog here itself to keep updated. We love to hear from you guys, so be sure to leave a comment and let us know what you think!

You can now find us on our Discord Server here: The Beer Thrillers (Discord Server). We’ve also joined LinkTree to keep track of all of our social media pages, as well as hot new articles we’ve written.

The Beer Thrillers on LinkTree can be found here: The Beer Thrillers LinkTree.

We have partnered with an affiliateship with Beer Drop.com. You can check out that partnership and receive great discounts, coupons, and more here: Beer Drop. Going here and logging in and ordering will help you receive your discounts and coupons as well as help support our page. Thank you for helping to support The Beer Thrillers and to help us maintain the site and blog and to keep it running.

The Beer Thrillers are a blog that prides itself on writing beer reviews, brewery reviews, travelogues, news (especially local to the Central PA brewery scene), as well as covering other topics of our interests – such as hiking, literature and books, board games, and video games which we sometimes stream with our friends over at Knights of Nostalgia. We are currently listed as #7 on FeedSpot’s “Top 100 Beer Blogs” and #8 on FeedSpot’s “Top 40 Pennsylvania Blogs”. (As of January 2023.) Thank you for reading our site today, please subscribe, follow, and bookmark. Please reach out to us if you are interested in working together. If you would like to donate to the blog you can here: Donate to The Beer Thrillers. Thank you!

You can also check out our partnership and affiliation with Pretzels.com, where ordering pretzels and using our affiliate code – AFFILIATE CODE IS THEBEERTHRILLERS20 – will help you get wonderful pretzels and help us maintain and keep this blog running. Thank you!

If you would like to reach out to us for product reviews, beer reviews, press release writing, and other media – please contact us at thebeerthrillers@gmail.com. Thank you.

If you would like to help keep the blog running soundly and smoothly, you may donate to us to help us keep the costs of the blog to a minimum. We greatly appreciate it. Thank you. (Clicking this link will take you to the page to make a donation. Thank you very much for helping us stay afloat!)

(Thank you for reading. The opinions, thoughts, and expressions of each article posted on The Beer Thrillers represents the author of the content and only themselves. It does not express the opinions, beliefs, or ideas held by The Beer Thrillers or any company in which the author themselves work for. Each piece of written content is written by the creator(s) listed in the authorial section on each article unless otherwise noted. Their opinions, comments, and words on screen do not represent any company in which they work for and / or are affiliated with or any non – profits that they contribute to. Thank you.)

What problems should be paid attention to when using beer equipment?

In the process of beer brewing, we often encounter some problems when using beer equipment. For novice beer brewers, any problems may cause a lot of obstacles to our brewing process, so we should try to avoid these as much as possible. The problem, which requires us to continuously accumulate experience in the process of brewing beer, can easily solve these problems when we encounter these problems again, we will list them from the beginning of equipment purchase to the overall process of beer brewing for you. Some common questions, hope to help you.
Learn More About Micet Craft

1. How to buy suitable beer equipment?
2. How to brew good quality beer?
3. Don’t forget to sanitize beer equipment
4. Standardized operation of beer equipment

How to buy the right beer equipment?

There are too many beer brewing equipment and tools on the market now. When you choose to buy a beer equipment, it must be very difficult for you to choose. You need to choose beer equipment according to your brewing process and actual business conditions. If It is said that the water quality in your local area is very poor, and the tap water often contains some impurities and chlorine, then you first need to purify the water with a water treatment device. If you are a novice or want to save the time and cost of purchasing beer equipment, then you can Micet buys the most suitable beer equipment for you, and they will provide you with a customized turnkey solution according to your specific needs, which can save you time and effort to the greatest extent.

How to brew good quality beer?

The premise of brewing good-quality beer is that you must use fresh and high-quality raw materials. If you want good taste, you must start with strict requirements from the raw materials. No matter how good beer equipment is, it is not as good as fresh raw materials, even if you The equipment is very good, and if the raw materials are not fresh, you can’t make good quality beer. When choosing raw materials, you must choose carefully, and you must supervise and be responsible for the quality of raw materials from beginning to end.

Don’t forget to sanitize beer equipment!

If you don’t sanitize your equipment, it can have an immeasurable impact on the beer you produce, and if you buy a new set of beer equipment, you can start brewing beer with a simple cleaning and sanitizing process, but If you are using a set of old equipment, then you need to thoroughly clean and sanitize it, because the old equipment will definitely not be as clean as the new equipment, and also, while you are cleaning and sanitizing the beer equipment, it is necessary to Make sure your hands and other tools are sanitized. If you don’t sanitize your beer equipment, you can allow bacteria to grow during the brewing process, which can cause the brewed beer to smell bad and even make the person drinking it sick, so sanitizing is a very important step.

Standardized operation of beer equipment

Because beer equipment is a high-power machine, it may cause some danger if you are not careful during operation and use, so this requires every employee to go through professional learning before operating beer equipment independently, learn how to operate beer equipment and How to deal with problems when they occur equipment.

The above is the whole content of (what problems should be paid attention to when using beer equipment?), if you have not purchased beer brewing equipment, you can contact Micet, we can recommend the most suitable beer equipment for you according to your needs and customize it for you Customized design and manufacture of the beer brewing equipment you want. Micet is looking forward to working with you.

Contact Us: Contact MICET Group

For More Information

For more information you can visit the MICET Group website:

• MICET Group – Official Site
• MICET Group – Request a Quote

Previous MICET Group – The Beer Thriller Advertisements

• MICET Group: Fully Automatic Brewing System

Advertisement

This article was written as a paid advertisement by the MICET Group. Written by them and to be published on The Beer Thrillers. They have paid for this publication space.

Thanks For Reading

As always, thank you everyone for reading! Leave your likes, comments, suggestions, questions, etc, in the comments section. Or use the Feedback – Contact Us – page, and we’ll get right back to you! You can also reach out to us at our direct e-mail address: thebeerthrillers@gmail.com

Thank you for visiting our blog. Please make sure to follow, bookmark, subscribe, and make sure to comment and leave feedback and like the blog posts you read. It will help us to better tailor the blog to you, the readers, likes and make this a better blog for everyone.

You can check out our different directories here: Beer Reviews, Hike Reviews, Book Reviews, Brewery News, Brewery Openings, Brewer Interviews, and Travelogues.

Please be sure to follow us on our social media accounts – Facebook, Facebook Group, Twitter, Instagram, YouTube, and Influence. Please be sure to also follow, like, subscribe to the blog here itself to keep updated. We love to hear from you guys, so be sure to leave a comment and let us know what you think!

You can now find us on our Discord Server here: The Beer Thrillers (Discord Server). We’ve also joined LinkTree to keep track of all of our social media pages, as well as hot new articles we’ve written.

The Beer Thrillers are a blog that prides itself on writing beer reviews, brewery reviews, travelogues, news (especially local to the Central PA brewery scene), as well as covering other topics of our interests – such as hiking, literature and books, board games, and video games which we sometimes stream with our friends over at Knights of Nostalgia. We are currently listed as #7 on FeedSpot’s “Top 100 Beer Blogs” and #9 on FeedSpot’s “Top 40 Pennsylvania Blogs”. Thank you for reading our site today, please subscribe, follow, and bookmark. Please reach out to us if you are interested in working together. If you would like to donate to the blog you can here: Donate to The Beer Thrillers. Thank you!

Fully Automatic Brewing System

Quick Links:

• MICET Group – Micro Brewery Equipment for Sale
• MICET Group – Automated Brewing System

Why you need an automated brewing system?

There are more and more options for automated brewing systems on the market. MICET’s
range of Intelligent Design, ease of use and customizability will make brewing super fun and
efficient. You’ll love brewing with this high-quality and great-looking technique.As much as we
love brewing beer, but we also understand that not everyone is eager to uncover every detail of
the brewing process. The key is use automated systems to produce quality beer.
The less automated the system, the more you need to do yourself. This could be adding
grain, adding hops, putting the beer in a fermenter, or filling it in a keg or bottle. So automated
systems can reduce a lot of labor during the brewing process. A fully automated system will
basically do it all for you. You only need to press a few buttons.

Does automatic brewing system cost high?

Many people believe that an automated brewing system will be a huge investment.
Actually the automation of micro breweries is very different from the automation of large
breweries. It does not require a large investment, because only the necessary automation
processes are automatically designed, not all. Due to the reasonable introduction of automation,
equipment with a high level of automation not only ensures the brewing fun of brewers, but also
free up a lot of time and energy. There are several automatic levels of brewhouse depending on
the size of brewery equipment for your options, including semi-automatic PLC control system
and fully automatic PLC control system with remote control.

What function does automated brewhouse can realize?

The main function will realize through pneumatic butterfly valve, regulating valve, temperature
sensors, flow sensors, liquid level sensors, and other measurement and control hardware, with
the software programming control program of Siemens PLC, can realize continuous and
automatic brewing.
Mash tun: Mashing temperature, multi-stage temperature control parameters, and mixing speed

can be pre-edited. According to the different requirements of different beer on the mashing
process, the brewing formula can be input, and the temperature control parameters can be
automatically loaded by clicking the formula.
Lauter tun: All lautering process parameters such as feeding, static, reflux, filtration, sparging,
water flow, etc. can be set in advance. The speed of the tiller and the height of the tiller can be
automatically controlled by the turbidity sensor.
Boiling: Set the boiling process parameters in advance, including the boiling start time and end
time, configure the hop filler to put the hops in advance, and automatically add the hops
according to the set time. MICET design with high advancement and stability, and can realize
continuous mashing production (one batch of wort every 3 hours).
Whirlpool, wort cooling and water control: Can set cooling parameters of wort, after complete
wort cooling, the wort enters the fermentation through the heat exchanger for automatic
temperature control, cold and hot water can realize automatic liquid level control and automatic
valve to add water.

What advantages does Micet Group fully automatic brewing system have?

1) Automation level can be selected
Each equipment is equipped with the reasonable collocation and process connection, and
reasonable automation (although the automation can be infinitely improved, it is recommended
that each customer choose the degree of automation according to their own conditions, such as
the most core and The important production process is fully automated, and the auxiliary labor
intensity is not high, and manual assistance is also a good choice).

2) Visualization of brewing recipes and automatic brewing procedures
This process can set brewing formula parameters, controls the feeding process, and will
automatically adjust the water temperature, water speed, etc., so as to better mix the material
and water; when the process is over, stop the relevant actuators, and there will be related
sensors and inverters to protect the process.

3) Segmented leaching brewing
Most brewers hope to achieve segmented leaching brewing, but for small equipment,
saccharification and filtration are mostly integrated. Due to the existence of rake knives, electric
heating pipes cannot be installed. Therefore, if you want to achieve staged brewing, steam
heating is the most commonly used method.

4) Save labor while maintaining stable beer quality
It can realize the production of any beer types and is easy to operate, as long as there are
formulas and process parameters, which solves the problem that high-end brewers are hard to
find, and also solves the problem of high labor costs in the production process.).

5) Easy for brewery expansion
With high scalability, the brewhouse equipment pipeline and control system constitute the core
of efficient and high-quality production, and the power system provides sufficient supply. In the
future, the production capacity can be expanded only by increasing the number of fermentation
tanks.

6) Off-site monitoring and remote access
With the site manager installed on your phone, no need for on-site monitoring during the
fermentation process, we can use the mobile phone to remotely monitor and understand the
progress of fermentation in real-time.
In this case, the brewer’s time is greatly liberated. When you are out, you can open your mobile
phone and check the real-time situation of your fermenters.

Here we mainly introduce the four-vessel brewhouse system, That is, mashing tank, lauter tun, kettle tun, whirlpool tank. Each processing unit has an independent pump/valve station with a complete pipeline inside, pneumatic butterfly valve, regulating valve, temperature Sensors, flow sensors, liquid level sensors, turbidity sensors and other measurement and control hardware, with the software programming control system of Siemens PLC, can realize continuous and automatic brewing.

1. Malt milling: For small systems, a pair of roller miller are mostly used, the outlet is directly connected to the material-water mixer, and the start-stop button of the miller is used as the program start signal, the temperature and flow rate of the water for mashing tank are set in advance, and the opening of the regulating valve and the speed of the hot water pump are automatically controlled by PLC.After mixing, the mixture is directly pumped by mash pump from the bottom of the mashing tank. After the milling process is completed,the system will automatically run the CIP flushing program when the miller is turned off.

Of course, for large-scale brewery equipment, it is recommended to use wet malt miller with grain case weighing.

2. Mashing tank: All steps can be edited in advance, such as preheating temperature, multi-stage temperature control parameters, stirring speed, opening and opening of steam valve during automatic operation, When the temperature rises, the stirring motor and the steam valve start at the same time. Stirring delay stops during heat preservation, and the liquid level is displayed. When the pumping mash process is about to end, the system will automatically add water add water to drain the remaining mash, it will stop the pump valve when the material is empty, and then automatically run the CIP program.

Finally, the interface prompts that the mashing process is completed, and the next batch of mash can be fed. You can edit the mashing formula according to the different requirements of different beer varieties on the mashing process, and click the formula according to your needs during production, the temperature control parameters can be automatically loaded.

3. Lauer tank: Set all process parameters such as water at the bottom of the tank, feeding, static, reflux, filtration, bad washing, and measurement in advance according to the process requirements.The lauter tank has been prepared with water works before the mashing tank is discharged, waiting for feed. All the water for paving and washing is automatically added through the flow setting, and the flow is adjusted according to the liquid level, and the filtration is completed in the shortest time. During this period, the rotating speed and height of the rake knife are automatically controlled by the turbidity sensor. After the filtration is over, the pump valve will be automatically closed and start discharging the grain , after that ,it’ll automatically run the CIP program.

4. The kettle tank: In the form of an internal heater, the wort can be heated evenly and form strong convection,Configure the deflector cap to form an umbrella-shaped spray surface to improve DMS volatilization. The boiling process parameters can be set in advance, including the start and end of the boiling, configure a hop filler, you can put hops in advance, and automatically add hops according to the set time. The boiling tank runs automatically according to the wort level, and automatically stops the pump valve and runs the CIP program after discharging.

5. Whirlpool tank and wort cooling: Set the parameters of feeding static time and wort pipeline, sterilization parameter setting, wort cooling parameter setting in advance, and association control with the boiling tank,set the feeding end time as the automatic start time, and 30 minutes before the end of the static time, the high temperature sterilization is automatically turned on. The program will automatically start high-temperature sterilization, starting from the wort cooling plate to the wort inlet pipeline of the fermentation tank, and returning to the hot water tank, then the wort goes through the cooling plate for automatic temperature control and enters the fermentation. During this period, the temperature and flow are automatically operated according to the pre-set parameters. Stop the pump valve and run the CIP program.

6. Brewing water tank and Hot water tank: The liquid level is displayed and controlled in real time, and the liquid level can be set to automatically control the valve to add water.

The temperature of the hot water tank has been maintained at 78-80 degrees Celsius, and the cycle time of the hot water automatic control pump can be set to make the temperature more uniform.The hot water pump and brewing water pump are automatically started while the mashing feed water and the lauter tank are washed and the bottom water is working.

7. CIP cabinet: The cleaning of hot water tanks, hot alkali tanks, acid tanks, all pots and tanks and the high temperature sterilization of the wort lines etc. are all configured and performed with the CIP station.

The mashing system is equipped with a CIP distribution jumper, which controls each channel separately; the fermentation system is equipped with a pump and a circulation pipeline to avoid conflicts with other cleaning. All pump valves, temperature and liquid level in the CIP station operate automatically according to the program.

8. Cold water tank and ice water tank: Real-time display and control of liquid level. The cold water tank is used to cool the mashed wort, refrigerate the brewing water to 4°C, and after heat exchange with the wort, it reaches 80°C then into the hot water tank for feeding&scrubbing, the ice water tank is used for fermentation, the refrigerant is ethylene glycol, the temperature is usually maintained at -4 °C, and the ice water pump will be automatically started by the program when the wort cooling and fermentation cooling work.

9. Fermentation tank: The temperature of the fermentation tank is controlled in two stages. After the wort enters the tank, you can set a separate temperature curve for each tank. After setting, click to run, and the system will automatically control the temperature and pressure according to the set value.

When encountering key nodes, it will be reminded to sample or wait for confirmation to avoid quality problems. The compressed air, carbon dioxide, wine inlet pipe, wine outlet pipe, CIP supply and return of the fermentation tank can be set independently. After the setting is completed, a pipe row is formed, and use a jumper to connect with the fermentation tank. When each tank operates independently, it will not affect the work of other tanks.(Example: tank No. 1 is feeding wort, tank No. 2 is pressurizing wine with carbon dioxide, tank No. 3 is blowing with compressed air, tank No. 4 is cleaning CIP, etc., without interfering with each other.

Summary: The MICET design scheme is complete and perfect configuration, with high advancement and stability, and can realize continuous mashing production (one batch of wort every 3 hours).

For More Information

For more information you can visit the MICET Group website:

• MICET Group – Official Site
• MICET Group – Request a Quote

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This article was written as a paid advertisement by the MICET Group. Written by them and to be published on The Beer Thrillers. They have paid for this publication space.

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